Meet the final boss of chupa chups

To launch our new easier to open wrapper we decided to give the world one last challenge. First, we encased it in 4 layers of carbon composite. Then we wrapped it in aramid fibre. This is the same stuff that bullet proof vests are made out of. Then we coated it in something called silicon carbide, one of the world’s hardest materials, known for its thermal shock resistance. And finally, we dipped it in liquid rubber. Because why not?

#chupachupsimpossible

We’re sending these impossible chupa chups to content creators around the world. Will anybody open it? 
Search #chupachupsimpossible to find out.

Beyond Bulletproof

Silicon carbide coating? Check. One of the world's hardest materials with thermal shock resistance. Then we dipped it in liquid rubber. Because why not? All this engineering just to get to your Chupa Chups easier.